Clean-up the World – One forest at a time!

Posted by Colin Hensley on February 06, 2009 in 360° approach, Clean Operations

I don’t like litter, it irks me to see it lying around, thrown down or especially if I ever see it being thrown from a car. Littering shows a lack of respect for others and for the environment. So I was pleased when I recently heard from a friend in our CSR Division about an initiative that is being supported by TMIP (Toyota Motor Industries Clean Poland,) and Toyota Fund for Europe called Clean-Up the World.

In the late autumn last year, almost 120 people, including 55 children and 47 volunteers from the plant took part in a clean-up of the forest that borders the TMIP plant in Jelcz-Laskowice. Following a presentation explaining the fragility of such forest ecosystems, the volunteers carefully worked their way through the forest for the next hour. During that time they collected almost 220kg of waste!! They also planted 142 seedlings along the border of the TMIP.

This kind of initiative is great when the children are involved, as they can feel communal ownership of the nature around them, and we hope will then take the initiative in future to do more things like this.

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